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@dcservicejam #GSJam #DCSJ2026

About the Organizers

Who plans the Jam?

The Organizing Team is a group of service design aficionados who all share a common belief that collaborative spaces, tools, and design processes can be used to create effective and impactful positive change.

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Yosef Shuman

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Yosef Shuman, a human-centered service designer, has spent over a decade researching, designing, and delivering innovative services and experiences across the public and private sectors. As an early adopter and practitioner of service design in the US, Yosef has been a thought leader and advocate for the value this emerging field brings to the table: Presenting at events, leading workshops, and developing content for the greater design community.

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Sergio Venegas

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Sergio Venegas is a strategic design leader with over a decade of experience working across large corporations, design studios, and social innovation labs. He helps teams navigate complexity, align across disciplines, and deliver meaningful product and organizational impact—through clarity, empathy, and intent.

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Peter Khanahmadi

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Peter Khanahmadi is a product and Services Strategy leader with expertise driving complex, end-to-end product initiatives across consumer, marketplace, and platform environments, including ticketing, fintech, SaaS, and regulated industries.

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Kevin McDermott

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Specializing in user-centered research, service design, and program management, Kevin McDermott leads a team of user experience professionals working in close concert with web developers, engineers, and stakeholders to provide user-centered insights that are strategic in nature, business-first, and future-thinking

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Yvonne Tran

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Yvonne Tran is a former community organizer who discovered there was a whole field called design strategy that gave her language for the work she was already doing. Turns out, the values of design—empathy, human-centered thinking, systems orientation—matched her own work ethos.

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Amber Francis

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Amber Francis is a service design leader with 12+ years of experience transforming complex systems into meaningful, human-centered experiences. Her work spans global enterprises, nonprofits, and grassroots initiatives—uniting strategy, research, and design to drive measurable impact.

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Ceren Dayioglu

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Ceren Dayioglu is a seasoned Human-Centered Designer and strategist with over 14 years of experience, She specializes in putting people and end-users at the heart of problem-solving and solution design. Her career spans both the public and private sectors, focusing on understanding human behavior through in-depth research and translating insights into actionable strategies that drive impactful digital solutions, customer experiences, and communication campaigns.

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(c) 2015-2022 DC Service Jam 

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